G2

G2 is the world’s largest and most trusted tech marketplace, helping 60 million every year make smarket software decisions based on authentic peer reviews. People can discover, review, and manage the software they need to reach their potential.

LeanData and G2 integrate to deliver actionable insights based on key prospect & customer intent data. Accurately match G2 Buyer Intent data to the correct Lead, Contact, or Account in Salesforce, and leverage this context to orchestrate the right sales and marketing activities at the right time.

• G2 uncovers companies researching your product, category or competitor. 
• LeanData automatically matches the G2 company to your Salesforce account — with up to a 95% match rate. 
• G2 intent data is immediately synced to the correct Salesforce account.  
• LeanData routing customers can then automatically trigger sales or marketing activity based on intent insights.

Explore the Integration Guide to learn more