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Automate and optimize key steps in the go-to-market process to improve lead response times, productivity, and time-to-revenue

ABM, Enrichment, Intent
LeanData Integration, Platinum Partner

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About 6Sense

6sense reinvents the way organizations create, manage, and convert pipeline to revenue. 6sense Revenue AI captures anonymous buying signals, targets the right accounts at the ideal time, and recommends the channels and messages to boost revenue performance. Removing guesswork, friction and wasted sales effort, 6sense empowers sales, marketing, and customer success teams to significantly improve pipeline quality, accelerate sales velocity, increase conversion rates, and grow revenue predictably.

With LeanData and 6sense, we ensure that leads are mapped and correctly routed to the right account owner, and that those accounts are prioritized effectively with predictive analytics. The combination of the platforms has been a game-changer for our sales and marketing organizations.
Pat Oldenberg, VP of Marketing at ServiceMax

6Sense and LeanData

Eliminate guesswork to expertly target, engage, and convert high-value buyers from target accounts when they are ready to buy. 6sense pushes segments, buying stage predictions, and other rich account data to Salesforce. LeanData acts as the pipeline to then route accounts to the right seller at the right time.


  • Drive Right-Time Engagements by Activating Sellers Using on New or Updated Intent Signals
  • Improve Routing Accuracy and Sales Productivity with Real-Time Account Enrichment that Provides a More Complete Account View

Use cases

  • Increase outbound response rates and accelerate opportunities

    Trigger intelligent lead and account routing to sales teams via LeanData, based on rich account and intent data, predictive scores, and behavioral insights from 6sense.

  • Improve visibility and execution of account-based motions

    Perform lead to account matching with full visibility into target accounts allowing for segment and account-based personalization.

  • Dynamically assign in-market accounts

    Leverage real-time intent data to dynamically route accounts into optimal sales territories, shifting focus to delivery of the right message to the right account.

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